The humans (and pen-names) behind Scribbly
Scribbly is a quiet, friendly corner of the internet for writers who want support without the noise. Here’s a peek behind the curtain at who runs it, how our creative personas work, and why we care so much about helping writers feel at home.
Transparent, but not fussy — just an honest look at who’s tapping the keys.
A quiet corner for writers
Scribbly began as a simple idea: a welcoming, clutter-free space where writers — especially emerging and over-50 voices — could learn, grow, and feel supported without the overwhelm that often surrounds publishing.
Everything you see here has been shaped with care, community spirit, and the belief that storytelling should feel accessible to everyone.
Who we are
Scribbly is run by Katy and Darren More in Queensland, Australia, along with their large collaborative network of trusted industry professionals.
Together, they handle mentoring, publishing guidance, Scribbly’s library of blogs, The Scribbler magazine, community connections and all the behind-the-scenes details that keep this space running for writers.
Why we use different writer personas
At Scribbly we use a variety of writer names. These aren’t external contributors — they are creative personas, created so we can write in distinct styles.
Some posts are practical and sharp, some warm, some playful, some highly technical. Using pen-names allows us to:
- share knowledge in different tones and personalities
- match voice to topic — mindset vs. craft vs. business
- keep the blog lively and relatable
But underneath it all, every article is written by Katy More and her collaborative network of industry contacts — simply wearing different creative hats. AI is used to transfer our natural voices into the creative persona that matches our topic best.
Meet the people behind Scribbly
Katy More
Katy is the creative heartbeat of Scribbly — a strategist, storyteller and community-builder with a rare ability to see both the big picture and the finer details of a writer’s journey. She brings real-world experience from multiple industries into Scribbly’s calm, practical approach to helping writers grow.
Her background includes:
- 360-degree business operations, from planning through to implementation
- Media, communications and community engagement
- Recruitment, leadership and people-focused problem solving
- Graphic design and visual communication across print and digital
- Collaboration and partnership building with local creatives and organisations
- Publishing and self-publishing guidance for emerging and over-50 writers
- Mentoring and coaching writers through fear, clarity and confidence blocks
The visionary behind Scribbly, Katy writes under several pen-names, as well as her own, across a variety of publications from books to journalistic articles, ghost writing to web copy and shares the knowledge of her network in Scribbly so writers can learn from multiple voices — grounded in practical, lived experience.
Darren More
Darren is the quiet engine room behind Scribbly. With a broad, practical background in business, tech, procurement, finance, inventory and logistics. Owner of BookTree Publishing (www.booktreepublishing.com.au), Darren funds our work to ensure the Scribbly experience stays simple for writers. In short - he is the reason we are free.
His experience includes:
- Purchasing and procurement, including vendor management and budgeting
- Stock control and logistics, keeping systems organised and efficient
- Web development and digital production for accessible, clean layouts
- 360-degree business operations and workflow planning
- Finance and cost management to support sustainable creative projects
- Technical troubleshooting and optimisation when “something just won’t work”
- Visual layout and digital design that balances clarity with warmth
Darren is rarely seen or heard in Scribbly however his behind-the-scenes work is what makes Scribbly feel 'to good to be true' and seamless on the surface — enabling us to provide writers with free guidance with no obligation or sales push.
Because It Is Our Time To Pay It Forward!
Scribbly is powered by passion, volunteering and a genuine commitment to helping writers feel supported and encouraged. No pressure, no sales — just honest guidance and community spirit.
At some point in our career, some one took the time to teach and mentor us. So we considering it to be our time to pay it forward.
Whether you’re starting your writing journey or polishing a manuscript, we hope Scribbly feels like a place you can return to for clarity, warmth and steady support.
This is our creative home. You are always welcome here.